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Zapier and Make.com Setup Guide

FRENZY.BOT provides native integrations with Zapier and Make.com, enabling you to connect your chatbot to over 5,000 different business tools. Both integrations use a simple "Catch Hook" method.

Setting up Zapier

Zapier allows you to create automated workflows (called Zaps) that connect FRENZY.BOT to your CRM, Email Marketing, or Slack channels.

  1. Log in to Zapier.
  2. Click Create a Zap.
  3. For the Trigger app, search for Webhooks by Zapier.
  4. Set the Trigger Event to Catch Hook and click Continue.
  5. (Optional) Ignore the "Pick off a Child Key" field and click Continue.
  6. Copy the custom Webhook URL provided by Zapier.
  7. Go to your FRENZY.BOT Dashboard (Integrations → Zapier).
  8. Paste the Webhook URL into the Zapier Webhook URL field.
  9. Toggle Active and click Test Connection.
  10. Back in Zapier, click Test Trigger. You should see the test payload from FRENZY.BOT.
  11. Add a second step to your Zap (e.g., "Add Lead to Salesforce") and map the fields FRENZY.BOT sent you.

Setting up Make.com

Make.com (formerly Integromat) is a visual platform that lets you design, build, and automate complex workflows.

  1. Log in to Make.com.
  2. Click Create a new scenario.
  3. Click the + icon and search for Webhooks.
  4. Select Custom webhook.
  5. Click Add, give your webhook a name (e.g., "FrenzyBot Incoming"), and click Save.
  6. Copy the unique URL (e.g., https://hook.eu1.make.com/...).
  7. Go to your FRENZY.BOT Dashboard (Integrations → Make.com).
  8. Paste the URL into the Make Webhook URL field.
  9. Toggle Active and click Test Connection.
  10. Back in Make.com, the webhook will automatically recognize the data structure sent by FRENZY.BOT.
  11. Add a new module to your scenario (e.g., Google Sheets, HubSpot) and map the FRENZY.BOT data fields to your destination.

Expected Data Payload

When a lead is generated, FRENZY.BOT will send the following JSON structure to your Zapier or Make webhook:

{
  "lead_id": 123,
  "name": "Jane Doe",
  "email": "jane.doe@example.com",
  "phone": "+15555555555",
  "company": "Acme Corp",
  "website": "acmecorp.com",
  "message": "I would like a demo",
  "source": "widget",
  "status": "new",
  "ip_address": "192.168.1.1",
  "country": "US",
  "region": "California",
  "city": "San Francisco",
  "timezone": "America/Los_Angeles",
  "session_id": "sess_abc123",
  "created_at": "2023-10-27T10:00:00Z",
  "custom_fields": {
    "budget": "$10k+"
  },
  "conversation_summary": "User is interested in a demo. They have a $10k+ budget and are located in San Francisco."
}

Make sure you run the Test Connection button in the FRENZY.BOT dashboard so that Zapier/Make can learn this structure before you build the rest of your automation.